Here’s How Black Friday Will Look Like This Year

CENTENNIAL HIGH SCHOOL- To quite a few active shoppers, Black Friday is one of the biggest highlights of the month of November, and even the Thanksgiving season. In the past, Black Friday has always been quite a big phenomenon, with stores full of shoppers eager to score some deals. However, this year, with the recent pandemic still at large, it is safe to say that we won’t be having what we consider to be a “traditional” Black Friday experience.

This year, companies are making some pretty major changes to their procedures to ensure the safety and security of all shoppers.

“The changes this year are in place to help prevent shoppers from gathering inside stores, potentially causing the spread of coronavirus,” according to CNET.

Most companies are aiming to avoid the sizable crowds of customers that inevitably pack major retail stores every year on this day by giving customers more options with buying, pickup, and delivery, as well as extending the period for these sales.

“The shopping spectacular is getting a pandemic-induced makeover, with many major retailers starting their sales earlier than ever and ending them later,” according to CNN Business.

As deals will be extended over a period of time, companies have strategically started Black Friday sales early as well.

“Many major retailers—Best Buy, Walmart and Target among them—have launched their Black Friday sales early, with deals being released in waves throughout the month to boost seasonal excitement and help customers shop as safely as possible,” according to USA Today.

There will also be more online deals which will take place over a longer period of time, something which we have seen over the last couple of years. However, this year, companies are extending their online deals to a greater extent than we have seen in the past, as a way to counter the possible spread of COVID-19 which could occur due to the typical events of Black Friday.

“Black Friday has definitely transitioned more into a digital affair in the past five years,” claims Neil Saunders, a retail analyst and managing director at GlobalData Retail. “The focal point is not that single day anymore. It’s an event spread out over several days.”

While the rush of unbelievable deals may be thrilling, it is still important to remember that our safety and the safety of those around us still takes priority. Companies have decided to change normal Black Friday procedures to avoid major risks of spreading COVID-19. However, shoppers must also remember to act safely and responsibly while trying to get the best deals possible!